Sr. Communications Specialist · AI Strategist · Change Management

Robin
Tyson

Where Broadcast Journalism Meets AI Transformation

Strategic communications leader with 15+ years spanning NBC, CBS, and CNBC Capitol Hill coverage, federal agency communications at DHS, CISA, and the DOD Defense Health Agency, AI transformation at the Federal Reserve Board, and executive consulting for government, nonprofits, and corporations nationwide.

Work With Me View Portfolio
15+
Years in
Communications
NBC
CBS
Broadcast
Journalism
DHS
FED
Federal Agency
Comms
Robin Tyson
About

Communicator.
Strategist. Author.

Robin Tyson is a Sr. Communications Specialist and AI Strategist whose career bridges the fast-paced world of broadcast journalism with the high-stakes demands of federal communications and AI-driven transformation.

From reporting on Capitol Hill for NBC, CBS, and CNBC to managing communications for the Department of Homeland Security, CISA, and the DOD Defense Health Agency through Deloitte and BCG — Robin brings credibility, clarity, and creativity to every engagement.

Most recently, Robin led AI adoption communications at the Federal Reserve Board, producing SOPs, AI success stories, and a 167-task Data & AI Expo project plan. She now runs AI Media Transformation, a consulting practice serving government agencies, corporations, and nonprofits remotely nationwide.

Robin is also a published author, podcast host, LinkedIn newsletter publisher, and faith-based content creator — leading with purpose in everything she does.

📡
Broadcast Journalism
NBC, CBS, CNBC Capitol Hill — reporting at the intersection of politics and public affairs.
🏛️
Federal Communications
DHS/ICE, DHS/CISA, DOD Defense Health Agency via Deloitte and BCG.
🤖
AI Transformation
Federal Reserve Board AI communications, SOPs, change management, and adoption strategy.
✍️
Author & Media
"Dancing in Her Shadow," One Level Up podcast, The Prompt LinkedIn newsletter.
Services

What I Bring to the Table

Strategic communications, change management, and AI transformation — delivered remotely to government agencies, corporations, and nonprofits nationwide.

01
Executive Communications
Ghost-writing, speechwriting, and strategic messaging for C-suite leaders, elected officials, and executive directors.
02
AI Change Management
Adoption communications, SOPs, training materials, and internal campaigns that move organizations from AI resistance to readiness.
03
Federal & Government Comms
Agency communications, public affairs strategy, and stakeholder messaging for federal and state government clients.
04
Digital & Social Strategy
LinkedIn, YouTube, and content strategy for leaders who need to grow credibility, audience, and influence online.
05
Change Management
Communications planning for organizational transformation — from messaging frameworks to employee engagement campaigns.
06
Nonprofit & Org Communications
Digital strategy, grant communications, event promotion, and media outreach for mission-driven organizations.
Portfolio

Selected Work

Featured Case Study · Federal Reserve Board
AI Transformation Communications — Federal Reserve Board
Via Ampcus / FRB · 2025–2026
  • Authored the Enable AI SOP — the agency's first official guide for AI tool adoption and responsible use
  • Produced AI success story series including the Biz Pilot FAME Explorer and Claude Code case study with Ricardo
  • Developed 167-task Data & AI Expo project plan for agency-wide AI showcase event
  • Led internal communications strategy for change management during enterprise AI rollout
View Muck Rack Profile →
Executive Communications
Lt. Governor Dale Caldwell — LinkedIn Strategy
NJ Department of State · 2025–2026
  • Managed LinkedIn content strategy generating 15,000+ impressions in 7 days
  • Produced "State of Black Business" 5-post LinkedIn series for public affairs reach
  • Executive Producer of New Jersey Pulpit, "Voice for the voiceless"
Federal Contracting · Deloitte / BCG
DHS, CISA & DOD Defense Health Agency
Via Deloitte & BCG
  • Strategic communications and public affairs for DHS/ICE and DHS/CISA programs
  • Change management communications for the DOD Defense Health Agency
  • Stakeholder messaging, internal campaigns, and executive briefing support
Media & Publications

Beyond the Boardroom

🎙️
One Level Up Podcast
YouTube · Faith & Leadership
Conversations on faith, purpose, professional growth, and navigating life with intention. New episodes on YouTube.
Watch on YouTube →
📰
The Prompt
LinkedIn Newsletter · AI Strategy
Practical AI insights for communicators, executives, and professionals navigating the age of artificial intelligence.
Read on LinkedIn →
📖
Dancing in Her Shadow
Published Author
A deeply personal memoir exploring identity, resilience, and the journey toward becoming who you were always meant to be.
Contact

Let's Connect

Available for consulting engagements, contract roles, speaking, and strategic advisory. Serving government, corporate, and nonprofit clients remotely nationwide.

💼
LinkedIn
linkedin.com/in/campaignfortyson
🌐
Consulting Site
theaidigitalmedia.com
✉️
Email
Tysonsviews@gmail.com
▶️
One Level Up Podcast
YouTube · Faith & Leadership

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